More Industry News articles

Now that contextual advertising is seeing a resurgence, and personalised ads are facing more scrutiny, how do the two approaches compare?

Europe is low-hanging fruit for global TV and streaming companies seeking to cut costs, according to analysts.

Paul Frampton, former CEO of Havas and president of Control v Exposed, talks to The Media Leader about digital transformation, agency and consultancy specialities and growing a business during the pandemic. 

The 8.7% growth projection is a modest downgrade from January, in-line with similar updated projections previously released this summer.

The UK’s competition watchdog has launched an investigation into how broadcasters and production firms may have colluded.

England’s second match in the UEFA Women’s Euros attracted an average of 3.29 million viewers last night, according to overnight BARB figures. 

Audio companies must “come together” to stop Big Tech acting as gatekeepers between them and their audiences, Mediatel’s Future of Audio Europe was warned.

The superhero flick was the third-largest opening weekend this year.

London & Partners, the business growth and destination agency, has launched a £2m multichannel campaign to attract more UK-based visitors to the capital.

This is a daily digest of news stories from around the media world, updated by The Media Leader team, to ensure you’re 100% up-to-date.