Independent media agency, the7stars Group has launched a business acceleration consultancy, with the aim of closing the gap between martech and media investment.
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Mediatel Media Research Awards launches special category in tribute to the late Adrian Edwards of TechEdge.
E-commerce, shoppable media and ESG cited among key challenges for major advertisers
Wunderman Thompson devised a hard-hitting, one-day print campaign for Sure this week, which emphasised the need for inclusive design in all areas of our lives. Running in the Telegraph, Metro, the Guardian and the Times, the ad read: “The world is a great place for people with disabilities*” The emphasis was on the big asterisk – or caveat – with the small… Continue reading Sure print execution shines light on need for inclusive societal design
Mobile-first demand side platform, Hawk has teamed up with audience planning tool, Skyrise Intelligence in a move that will give it access to telecommunications data from mobile network providers for over 20 million users
Habito seeks to be authentic in its marketing by confronting negative emotions, CMO Abba Newbery explains in ‘Making Sense of it All’.
Reach has joined the 30% Club and said it is the first UK news publisher to explicitly commit to at least 30% women on its board and senior management team by 2023.
Awards judging panel comprises experts from across media research to provide a fantastic cross industry line-up.
Interview: the industry needs to reinvent planning as creative and media come together, You & Mr Jones Media founder Nick Emery argues
Starting this week, Hallam will be EMEA Head of Comms Planning, a newly-created role based in London
