Sky Media has added a new tool for brands and advertisers to customise their sponsorship idents for specific audiences.
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Agency m/SIX has promoted its global CEO to global executive chair and announced her replacement board member.
Alight Media has launched the UK’s first digital six-sheet (D6) 4k roadside network.
Ex-Channel 4 sales director, Matt Salmon, will join Snap Inc as commercial director for its UK enterprise business.
Marketing budgets are growing but there is lower spend intent and business confidence.
The UK government plans on including cryptocurrency ads under the same financial promotion rules as stocks, shares and insurance products.
Chancellor Rishi Sunak led a cabinet pushback against replacing the BBC licence fee, according to industry sources.
Motorway, the used car marketplace, will be the stand-alone sponsor of ITV’s Guinness Six Nations coverage for the next two years.
Unredacted filings from an antitrust lawsuit in the US allege Google and Meta CEOs fixed online advertising sales.
The future of the BBC’s licence fee arrangement and local programming expansion is in question.
