More Industry News articles

CEO Carolyn McCall confirms that streaming service ITVX will launch in November.

Organic growth was particularly strong in North America thanks to the return of air travel over the last year.

UK adspend in Q1 2022 grew 28.3% year-on-year to reach £8.6bn, according to the latest quarterly Advertising Association/Warc Expenditure Report.

The new solution within Google Ad Manager “gives buyers and publishers a privacy-safe way to verify that no hidden fees are taken”.

Recent changes to the platform have prompted harsh critique of the Meta-owned social media platform.

Reach CEO Jim Mullen has warned of a “sector-wide slowdown” in adspend amid lower programmatic advertising yields.

The ascendant social media app is making waves among Gen Z, but are there opportunities for advertisers?

Dominic Williams, chief revenue officer at Mail Metro Media, talks to The Media Leader about the biggest influences and best deals from his career.

Actionable audio ads have only been active for around two years, but are already revolutionising how brands communicate with their audiences.

This is a daily digest of news stories from around the media world, updated by The Media Leader team, to ensure you’re 100% up-to-date.