In the latest episode of the Making Sense of it All, Kendall argues for taking a long, broad and wide view to understand how brands connect with people.
Showing 4301-4310 of 54,923
More Industry News articles
IAS has been accredited by the Media Rating Council (MRC) for impression and viewability measurement of ads across Facebook and Instagram.
Exclusive: Kris Boger is now general manager of global business solutions for the UK.
Podsights, a marketing attribution platform for podcast advertising, is launching a product this week so advertisers can target their campaign before they purchase podcast ads.
Two-thirds of people in the UK rely on news brands for information about climate change, a survey has shown.
Sky has called on broadcasters and content creators to “work together” to address climate change in their work.
The online course aims to provide practical techniques to measure and reduce emissions
Pamco is not publicly releasing data for individual newsbrands for the next three quarters.
Transport for London (has launched a multi-platform campaign to tackle sexual harassment on its network.
Total Global Radio maintains its position at the top of the quarterly league tables for reach with 24.1m weekly listeners