More Industry News articles

Everybody within an organisation is increasingly sharing in the responsibility of building the company’s brand, according to the UK & Ireland MD of Entain.

Snapchat parent Snap has chosen a familiar sounding brand name for a global augmented-reality studio that is launching today.

Twitter announced 10 “innovations”, including a Safety Mode for users, that it has launched or is currently trialling on its platform this year. 

Spotify is set to hire hundreds more sales staff in a bid to boost its ad revenue beyond being a fraction of its income.

Wattbike has reported a surge in indoor bike sales and is now embarking on a three-month ad campaign on broadcast TV, video-on-demand and digital channels.

Reach, the Daily Mirror and Daily Express publisher, has appointed a journalist and academic as its first online safety editor.

Nearly four in five people who have lost a baby feel the advertising and media industry still has a long way to go when it comes to adequately supporting parents.

UK digital media and advertising quality and brand risk improved the most compared to global levels in the first half of this year, a report has found.

Nationwide is funding a three-part series of films on ITV  to educate audiences on how to “green-ify” their homes.

Mediatel News spoke to four media leaders and asked what is the most important change coming to media measurement.