Mediatel News speaks with Illuma to understand how innovation in adtech might see audience behaviour analysis evolve.
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August was tough month for TV revenues, with only ITV breakfast bucking the year on year decline, according to agency estimates (up by 3.5% to £4.1m).
Partner content: From data compliance to staffing issues, this crucial AA-endorsed guide is designed to specifically help advertising businesses prepare to leave the EU.
After eight years with Guardian Media Group, and five years as its CEO, David Pemsel is to leave for the Premier League to take over as chief executive.
Industry participants can nominate candidates for the ‘Advertising Leadership Award’ and ‘Lifetime Television Industry Achievement Award’.
A new econometric study has revealed the profitability of digital OOH campaigns as the medium reaches “critical mass” in terms of reach, audience and location.
Apple has extended its paid subscription news service, Apple News+, to UK users – with publishers News UK and Bauer Media on board as launch partners.
WPP has hired the chief executive of Sainsbury’s Argos as its new chief financial officer, succeeding group finance director Paul Richardson as he retires.
Freebie newsbrand the Evening Standard has hired the co-founder and former chief executive of Shortlist Media as its new CEO, a newly-created position.
Beauty brand Avon has partnered with marketing and advertising conference MAD//Fest to launch a £20k search for ‘tech solutions in low tech environments’.