UK marketing budgets have been slashed to their lowest levels in 20 years according to the latest IPA Bellwether report for Q2 2020. Here, industry bosses react to the findings.
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UK marketing budgets have been slashed to their lowest levels for 20 years, due to the devastating impact of the coronavirus, according to the Q2 2020 IPA Bellwether Report.
In what the TV marketing body has described as “miserable” news, Tess Alps – the founding CEO and current non-executive chair of Thinkbox – is set to retire at the end of 2020.
In this week’s Mediatel Conversations Podcast, Michaela Jefferson, News Editor at Mediatel News, speaks with James Wildman, President of Hearst Europe and CEO of Hearst UK.
Partner content: We talked to Craig Tuck, Chief Revenue Officer of The Ozone Project, to find out how the premium publisher alliance has been navigating these past few months.
Beth Freedman has been named the new UK chief executive of Dentsu Aegis Network’s full-service agency, dentsu X, replacing Patrick Affleck.
The CEO of Just Eat and CEO designate of Moneysupermarket has been appointed as the new president of ISBA, the industry trade body representing UK advertisers, taking over from Boots’ Elizabeth Fagan.
Following the departure of Mediatel News’ long-standing editor, its publisher Mediatel Group is delighted to announce the promotion of its reporter to news editor as well as the hire of a new contributing editor.
After almost eight years in the post, Mediatel News’ editor steps down this week with a parting message to readers, and news of a well-deserved promotion.
The CMA has warned that Facebook and Google’s dominance over the digital ad market raises barriers for new competitors and may also inflate prices for consumers.