More Industry News articles

Listen to flash interviews from the Croisette as The Media Leader caught up with industry figures.

This follows beta testing since last year as the on-demand audio platform provides more targeting and personalisation capabilities for advertisers.

The Global Principles for Information Integrity framework calls for co-ordinated action to improve the safety of international information spaces.

Exclusive research from Adwanted and YouGov shows that while ad tiers from Netflix and Amazon Prime Video are performing differently, it’s clear that more young people prefer an ad-free environment.

Omar Oakes, Maria Iu and Jack Benjamin look back on the 2024 festival and discuss their experiences, the award winners and learnings.

The Media Leader asked attendees about their best and worst moments now that the 2024 festival has wrapped.

Both social media companies separately told The Media Leader how their communities are core to the “journey of discovery”.

Ads in sports podcasts are more trustworthy and attention-grabbing, research suggests. 

The CEO of Ad Alliance is “pissed off” by the slowness of joint industry currencies to innovate in his home market as advertisers and their agencies put pressure on them to deliver new metrics for cross-media measurement.

Dominance of women’s sport, humour and the return of spend from big brands were all noted in this year’s submissions in the sport category.