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The campaign, which showcases a new brand identity, spans TV, VOD, cinema, OOH and social platforms.

Bolloré spoke to The Media Leader after the announcement of Converged.

It is listened to for a weekly average of 16.3 hours by UK adults, Rajar Midas data found.

Speaking to Mark Read at Cannes Lions, Elon Musk believes X is evolving its commercial offering with a push to improve ad targeting and giving users content they find useful

Jury president Prerna Mehrotra said the decision was unanimous for its unique and effective use of data and technology.

The 2024 edition will return to Kings Place on 10-11 December.

The Guardian’s regional and international sales director shares her advice for someone to get into sales and her first media lunch.

The publisher has more than 20 original shows in development that will roll out across YouTube and social video platforms over the next year.

The new operating system seeks to place human and machine as “equal partners” and works across all functions of the company.

Meanwhile, no plans to introduce ads to Threads yet, press event at Cannes heard.