The sustainability framework now includes a standardised approach to the digital methodology used to estimate emissions across media and supply chains.
Showing 971-54,968 of 54,968
More Industry News articles
The platform will bring audience insights, media planning and activation, optimisation and measurement into one place.
Senior directors of global media Jennifer Burch and Kristina Fields discuss navigating tariff uncertainty, how their relationship with agencies has changed over time and the importance of brand safety.
Live updates from The Media Leader team and Future 100 members at Cannes 2025. Follow the stories big and small whether you are in the South of France or in the office.
The group now expects global ad revenue to grow 4.9% to $979bn this year. The UK also received a downgrade due to macroeconomic uncertainty and the forthcoming LHF ban.
Stagwell News Network has launched in partnership with eight publishers as a new study of US adults found rising news consumption and greater ad lift among engaged news consumers.
Research has found that combining digital audio and in-video audio provides opportunity for brands to increase performance.
| Maria Iu
Five businesses will receive £120,000 of airtime and masterclasses to help grow their business.
The world’s biggest ad festival is just around the corner — we asked experts for their advice on how to “do” Cannes.
The broadcaster announced two other commercial innovations at its Showcase event in Manchester: Lead Gen Ads and YouTube Affinities.