It’s earnings season and the publicly listed agency groups have been more expansive about their “proprietary media” or “principal-based media” products.
Showing 891-54,401 of 54,401
More Industry News articles
Tequila Rose went big with a Manchester-based gala event, with support from a media plan focused around social media, radio, and OOH.
The UK launch of free Fox-owned streaming service Tubi this summer has already made a dent in rival FAST offerings from Paramount and Amazon.
BBC Radio 4’s morning show saw a notable jump in listening, while Global’s Capital Breakfast continued to capitalise on the popularity of new presenter Jordan North.
Commercial radio grew listening by 2.1% year on year in Q3, despite a quarter-on-quarter decline. The BBC showed resilience, but Global and Bauer continued to grow audiences at their top brands.
The BBC grew its share of listening for the first time in a year, even as both Global and Bauer posted year-on-year increases in weekly reach.
Total digital listening share hit a new record in Q3, thanks primarily to an increase of listening in DAB.
UK broadcasters are being put on the “backfoot” by Isba’s cross-media measurement platform Origin, a Sky Media executive warned, citing concerns over data access and transparency.
Reach’s regional sales director draws inspiration from David Emin, Jurgen Klopp and cockapoos.
One of The Media Leader’s inaugural Future 100 manifestos — to improve working conditions for neurodivergent people in media and advertising — has been developed into an industry initiative.