More Industry News articles

The broadcaster, highly exposed to a declining linear ad market, is seeking to become ‘leaner’ and shift resources in pursuit of digital growth.

Box office revenue eclipsed a key milestone in cinema’s post-Covid recovery, but remains behind pre-pandemic levels.

Advertisers are leaving Twitter and taking their money elsewhere, including to rivals such as Instagram, Facebook, LinkedIn and TikTok.

Guests on The Media Leader Podcast have been asked what makes them passionate about working in this industry. Their responses are as varied as they are illuminating.

What it means in terms of changing consumer behaviour, changing advertiser benchmarks and media owner and adtech preparedness.

Omar Oakes, Ella Sagar, and Jack Benjamin catch up on news that broke over the holiday and share their predictions for 2024.

DCM takes over from Pearl & Dean.

MediaSense’s Ryan Kangisser on how media agencies and advertisers can better work together.

Channel 5 has secured its biggest-ever sponsorship deal after sleep-tech brand Simba renewed its 2023 deal. 

Analysis: Any merger would “not be of equals”, critics say – but what would be the benefits?