More Industry News articles

The JIC will select 200 channels that will become part of its daily audience reporting on the platform — a move that it claims is a world first for YouTube measurement on TV sets.

The latest report from We Are Social and Meltwater also found Brits spend twice as much time on TikTok than other social apps.

The deal allows the music video network to measure deduplicated reach and frequency of ad campaigns on mobile, desktop and CTV.

CEO Luke Bristow thinks the acquisition gives the agency a unique proposition to attract clients and top talent by putting ‘our money where our mouth is’.

Campaign running across news brands seeks support to ensure copyright is protected.

Damien Bernet, Netflix’s EMEA ads VP, described the expansion of its programmatic partnerships as the latest step in Netflix’s broader strategy to offer the benefits of TV and digital advertising.

Podcast: Stephen Miron sat down with The Media Leader columnist Omar Oakes at last autumn’s Future of Media London conference to reflect on his career and legacy at Global.

Havas Media Network division will continue to be led by managing director Hamid Habib.

As part of its “business for good” ethos, the broadcaster plans to launch a competition to reward five B Corp companies with free airtime.

Founding advertiser Fiat is launching campaign during London Fashion Week.