Co-productions were hit hard in 2023/24, with exports falling by 28%.
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Special project comprises long-form content including a video interview with Sadiq Khan and photo gallery documenting the crisis.
Audience targeting based on class attitudes relies on outdated assumptions about how people in the UK see themselves, OMD’s thought-provoking research paper has found.
The purchase strengthens Adwanted’s data division.
Heineken’s Sarah Prentice, Initiative’s Rachel Coffey and NatWest’s Peter Rowe join Jack Benjamin to answer audience questions on planning. They discuss social spend, consideration, DEI and more.
The retailer turned to social media humour to boost awareness of its repairs offering.
The broadcaster’s controversial job ad was part of an effort to protect its intellectual property, its research chief has revealed.
Partnership with TVision will leverage its advanced measurement panel for ShowHeroes clients.
One of the UK media industry’s first-ever digital media strategists and buyers, Robins is set to launch his fifth venture.
The publisher’s client chief on the value of premium content, the delicate art of negotiation and his commitment on snow days.
