More Media Business articles

Media leaders love to talk about workplace culture, but grieving parents are still being sidelined. Baby loss isn’t rare — our silence about it should be.

With one week to go before the 2025 census, The Media Leader asked industry leaders what they hope to see.

A study has found that while most believe creative ideas are central to marketing, it takes an average five rounds to get an idea signed off.

Campaign running across news brands seeks support to ensure copyright is protected.

It may be too painful to accept that what Elon Musk is doing to our industry is highly dangerous. We must all resist the urge to see this shocking behaviour as the new normal.

VoxComm, which represents agencies globally, said practice has led to downward pressure on agency fees.

The industry has been over-reliant on cookies for too long. But they’ve become a distraction while larger, more damaging practices have continued unchallenged. It’s not really about cookies — it’s about privacy.

Report offers 10 principles for businesses as well as case studies from companies that have received the People First Promise badge.

It’s not a question of if but when you decide to give up on your principles. Nothing will get brands, big or small, to leave Meta. 

At the LEAD conference, Bryant espoused the importance of trust in advertising and addressed concerns around the government’s stance on AI and less healthy food restrictions.