More Media Business articles

An industry topic du jour, inhousing threatens the status quo, if not ultimately agencies’ very raison d’être, writes Bob Wootton. Or does it?

Nostalgia can be a very powerful tool for advertisers, writes Dominic Mills – especially when the future seems so uncertain. Plus: how coronavirus is impacting media and advertising.

By craving change, the MD tells Michaela Jefferson how she is opening up a whole new chapter for the data-driven agency.

Pidgeon, who took on the role at the end of 2012, will depart on May 1 after more than seven years in the role.

Brands, agencies and publishers gathered for the formal launch of The Attention Council this week – “a loose confederation” of companies that promote the use of attention as a metric for understanding and trading media.

From scoops to damaged businesses, Ray Snoddy looks at how coronavirus is impacting the media and advertising sectors.

Wavemaker UK has appointed Elliott Millard as its new head of planning, poaching him from rival OMD.

Genuine efforts to deliver brand purpose are being sullied by charlatans, writes Dominic Mills.

In this week’s Media & Marketing podcast, host John Reynolds chats to Justin Byam Shaw, director at the London Evening Standard and the Independent.

From fashion to activism, the silver screen is a well of inspiration – so it makes sense that we should look to Hollywood when it comes to lessons in diversity, writes Kathryn Jacob