The Zenith UK CEO opens up about making it to the top as a single parent, the future of agencies and changing client needs.
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From the global rise of populism, to the failing economic models of established media, the flow of reliable information is under serious threat, writes Raymond Snoddy.
All Bob Wootton wants for Christmas is for everyone in adland to start doing their jobs properly.
In the second of two specials, experts from across the media and advertising sectors reveal their blueprints for a prosperous 2019.
Less than a year into the role, Stef Calcraft has stepped down as executive chairman for Dentsu Aegis UK and Ireland.
In his final column for 2018, Dominic Mills looks at last week’s most interesting events: WPP’s creative overhaul; the failure of Oath, and the CAP’s new rules on gender stereotyping.
Nick Manning, Bob Wootton and Brian Jacobs share their views on WPP’s mission to turn the beleaguered holding company into a “creative transformation” business.
After eight years at Channel 4, Dan Brooke has today announced that he will be stepping down as both chief marketing & communications officer, and board champion for inclusion & diversity.
Brian Lesser, the former CEO of GroupM in North America, has said media agencies are unable to do their best work because the contracts that they have with advertisers rely too much on simply driving down costs.
Dominic Mills assesses the strategies broadcasters must deploy to thwart a host of threats. Plus: Can WPP unveil a showstopper?
