The combination of greater 3G adoption and a marked increase in rich media, made-for-mobile content will drive mobile entertainment revenues to $47.5 billion by 2010, according to a new report from Juniper Research. However, the Juniper report cautions that entertainment service adoption will be retarded unless improvements are made in areas such as the user… Continue reading Mobile Entertainment Revenues To Reach $47.5bn By 2010
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The BBC has today launched a new version of bbc.co.uk for mobile devices, which emulates the revamped online version of bbc.co.uk.New content on the site includes a new section for BBC Radio 1’s Newsbeat.Matthew Postgate, BBC controller of mobile, said: “The refresh of our mobile browser service comes at a critical moment in the development… Continue reading BBC Launches New Version Of Mobile Website
Music applications are the fastest growing services on mobiles, according to a new report from TNS Global Technology. The TNS Global Telecoms Insight study, which interviewed 16,000 respondents across 29 countries, found in the last year that the use of MP3 players on mobile phones has risen by 78% and the use of radio via… Continue reading Music Applications Are Fastest Growing Services On Mobiles
The percentage of people downloading a new mobile game did not increase of the past year in the US and Western Europe, according to a new report from M:Metrics. Nearly three fourths of the 98.4 million people in France, Germany, Italy, Spain, the UK and the US that played a mobile game in December played… Continue reading New Downloads Of Mobile Games On The Wane
Worldwide spending on mobile search advertising is to climb from $83 million (£42.3 million) in 2007 to $3.8 billion (£1.94 billion) by 2012, according to a recent forecast from eMarketer. The report suggests that the US will continue to lead the market, with mobile search adspend reaching $1.48 billion (£754.6 million) by 2012. The Asia-Pacific… Continue reading Mobile Search Adspend to Reach Almost £2bn Worldwide
Mobile Social Networking is already an established service in some regions, but in 2008 and beyond new features are attracting larger numbers of users and permitting new business opportunities, according to new research from Informa Telecoms & Media. The Mobile Social Networking: Communities and Content on the Move report concludes that the number of mobile… Continue reading Mobile Social Networking Revenues Could Reach US$52 billion by 2012
The UK’s five biggest mobile operators have joined together to develop an industry-wide mobile advertising measurement system.Vodafone, O2, T-Mobile, Orange and 3 have formed a working group with the aim of defining a common mobile measurement system, similar to those already in existence for press and TV.The working group will examine each firm’s operating business,… Continue reading Mobile Networks To Develop Ad Measurement System
Yahoo! has announced the launch of oneConnect, a new mobile communications service providing easier access to social network contacts, messaging and email.Yahoo! said that oneConnect will be the first mobile product with an open architecture that aggregates communications tools – email, instant messaging, text messaging, and social networks.Consumers will be able to access a wide… Continue reading Yahoo! Unveils New Mobile Communications Service
Orange and T-Mobile UK intend to jointly pilot a new mobile TV and multimedia broadcast service in London that will see customers receive up to 24 high-resolution television channels along with 10 digital radio stations.The pilot is scheduled for the second half of 2008 and will be targeted at people living or working in West… Continue reading T-Mobile And Orange Announce Mobile TV Trial
This year will be an interesting year for mobile internet, but it won’t be as groundbreaking for the format as some commentators have predicted, according to panellists at today’s MediaTel Group ‘Future of Online’ seminar.Richard Firminger, outgoing regional sales director, northern Europe, at Yahoo!, said that mobile adspend forecasts were going to be a lot… Continue reading Mobile Internet Not Quite Ready For Breakthrough
