More Mobile articles

This year will be an interesting year for mobile internet, but it won’t be as groundbreaking for the format as some commentators have predicted, according to panellists at today’s MediaTel Group ‘Future of Online’ seminar. Richard Firminger, outgoing regional sales director, northern Europe, at Yahoo!, said that mobile adspend forecasts were going to be a… Continue reading Mobile Internet Not Quite Ready For Breakthrough

Mobile operators 3 and O2 have struck an agreement to merge their social networks.A new mobile social network, EyeVibe, will succeed 3’s SeeMeTV and O2’s LookAtMeTV, from the end this month, when the two operators have finished testing the service.The two offerings have proved valuable money-spinners for their operators and are both built on a… Continue reading O2 And 3 To Merge Social Networks

The Mobile Data Association (MDA) has today released a new UK Mobile Report, which shows that a significantly wider variety of data usage has driven overall growth figures in 2007.SMS growth remained strong, but a combination of static and video messages and internet usage has resulted in a total of over 56,922 million texts being… Continue reading Picture Messaging And Mobile Internet Drive Mobile Usage

By 2010, annual mobile handset shipments will have increased by almost 25%, reaching a figure in excess of 1.4 billion units worldwide according to the latest industry report from Understanding & Solutions. Last year, over 1.1 billion units were shipped globally, with the majority of growth coming from emerging markets, particularly India and Africa, where… Continue reading Mobile Handset Shipments To Increase Almost 25%

Virgin Media has announced a partnership with Phones 4u which will see the communications and entertainment company take over shop space in six selected stores for six months.If successful, the trial could be extended further into Phones 4u’s nationwide estate.Each of the six stores in the North West of England have been refurbished with Virgin… Continue reading Virgin Media In Phones 4u Partnership

New research from Valista, a provider of multi-channel merchandising, payments and settlement solutions, reveals that 36% within the mobile industry believe there are significant opportunities in mobile advertising. Valista added that almost one-fourth show optimism for growth in user-generated mobile content and mobile media. The survey also revealed surprising results about the role of convergence… Continue reading Significant Opportunities In Mobile Advertising

The total number of mobile TV subscribers will reach 462 million over the next five years, according to a new report from ABI Research. ABI Research said that this will be driven in large part by the expansion of 3G networks and flat rate plans for mobile video. The build-out of mobile video delivery networks… Continue reading Mobile TV Subscribers To Number 462m By 2012

Mobile instant messaging (IM) adoption in Europe will grow from 8% (26.7 million subscribers) in 2007 to 24% (80 million subscribers) by 2013, according to a new study by Forrester Research. Forrester’s mobile IM forecast is based on a survey of 22,000 consumers across France, Germany, Italy, the Netherlands, Spain, Sweden, and the UK. Three… Continue reading Mobile IM Adoption To Reach 80m Subscribers By 2013

A new report from Juniper Research forecasts that music, games and mobile TV will be the major contributors to the global entertainment market which will rise from just over $20 billion in 2006 to more than $64 billion by 2012. The report says that mobile music will remain the largest single sector of the mobile… Continue reading Music, Games And Mobile TV To Grow

European mobile search and display revenues will together reach €1.3 billion by 2012, according to a new report from JupiterResearch. The Mobile Advertising in Europe: Achieving Search and Display Revenues in the Long Term report says that beyond SMS marketing, most mobile marketing tactics are still in their infancy and will struggle to meet initial… Continue reading European Mobile Search And Display Revenues To Reach €1.3bn