Stagwell News Network has launched in partnership with eight publishers as a new study of US adults found rising news consumption and greater ad lift among engaged news consumers.
Publishers made a strong business case for investing in news at Cannes this year amid changes to search and developments in AI. But paradoxes remain over brand safety, sustainability, and economic realities.
Supporters of the amendment argue that it would give the creative industries much-needed transparency over copyright work being used by AI models.
The group has also for the first time provided a split view of ad revenue, comparing how the top 350 largest global brands spend relative to SMBs.
The auditor has updated its reporting standards to better recognise the publishing industry’s digital transformation.
A direct-to-consumer model can help news organisations win in a fragmented environment by incentivising them to foster deeper connections with an audience that is opting in to their product.
If Reform is claiming, as it is, to be a party capable of governing this country, then the media must subject it to the same kind of scrutiny applied to Labour or the Conservatives.
From The Guardian’s positive results to the sale of the Telegraph and National World, UK media brands still make sound business sense and can attract significant investment.
The acquisition ends two years of ownership uncertainty.
Despite the popularity of the genre, many advertisers still treat true crime podcasts with caution. Time to step into the courtroom and examine the evidence…
Video is always evolving and Mail Metro Media’s offerings help audiences experience our content in an engaging way and connect them with brand partners.