The latest ABC results for the TV listings sector show that only two titles have recorded circulation increases in the six months to June, both from H Bauer Publishing.TV Choice saw the largest increase in sales in the TV listings market, with an 11.2% rise year on year (an actual rise of 130,151), taking it… Continue reading ABC Results Jan-Jun 2006:Decline For TV Listings And Mixed Results For Soap
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Daily Newspaper MarketThe national daily newspaper market continued to decline in July, with overall circulation falling by 3.41% year on year.The Mid Market and Popular sectors both recorded circulation declines for all titles, with only two of the Qualities bucking the overall trend, The FT and the Guardian.The Times recorded the biggest decline of the… Continue reading ABC National Newspaper Round-Up: July 2006
IPC Country & Leisure Media (CALM) has announced the creation of a new advertising sales division uniquely tasked with delivering online solutions to agencies and clients across a number of CALM’s portfolio of specialist web brands.IPC says that the new team is designed to offer advertisers an extremely high net worth audience who are passionate… Continue reading IPC Creates New Advertising Sales Division
The London freesheet war has stepped up a notch with the announcement that Evening Standard owner, Associated Newspapers, is planning to launch a rival afternoon paper.Provisionally titled London Lite, the new freesheet is set to challenge News International’s thelondonpaper, which is to be launched in September (see New London Freesheet May Expand To Other Cities).According… Continue reading Freesheet War Steps Up With New Entry Into The Market
The new London freesheet, which News International will launch on 18 September, could expand to cover further cities in the UK.News International Free Newspapers general manager, Ian Clark, told Media Week that NI also has another Associated Newspapers’ title in its sights, the morning free paper, Metro. Once thelondonpaper had proved itself, the strategy is… Continue reading New London Freesheet May Expand To Other Cities
Newspaper content for teens, by teens and relating to teens strongly impacts a newspapers ability to attract young adult readers and keep them as they age, according to new research from the Newspaper Association of America Foundation. The study, of more than 1,600 18-24 year olds, saw 75% of respondents who said they read newspaper… Continue reading Newspaper Content For Teens Attracts Young Readers
Discussing the issues surrounding the rapidly evolving print industry, the majority of panellists at yesterday morning’s MediaTel Group seminar expressed high levels of optimism over the press’ prospects. Journalist and media analyst, Ray Snoddy, expressed concerns for the industry but said things weren’t as bad as they had been reported to be. “There is a… Continue reading Threat To National Press Is Exaggerated
Red-tops are forecast to be hit worst by declining circulations over the next few years, with freesheets and online taking over from traditional print media, according to the results of a new survey on the future of the UK national newspaper industry, conducted by MediaTel INSIGHT. The survey, of fifteen of the top thirty media… Continue reading MediaTel INSIGHT Survey Looks At Future Of The Press
Online is an important part of a multi-media solution, which will work together with newspapers rather than replace them, according to the executive director of the Telegraph, Dave King, who was speaking at MediaTel Group’s seminar yesterday. “[Online] has to be part of the media group, which encompasses newspapers. So it’s not just two newspapers… Continue reading Online Will Not Replace Printed Newspapers
The huge success of freesheets, particularly the Metro, was a major talking point at yesterday’s Future Of The Press seminar, although praise for the business model did not come without a note of warning that its booming popularity may be hard to sustain. Stuart Taylor, commercial director at Guardian Newspapers Ltd, said: “I think Metro… Continue reading Metro Profitability Could Be Hit By New Freesheet
