Analyst Ian Whittaker and Ipsos UK CEO Kelly Beaver shared their 2024 outlook, from interest rates to elections.
22 Jan 2026 | Ellie Hammonds
The board features the likes of Google, Meta, WPP, TikTok and Mail Metro Media and signals a push to address digital measurement challenges.
14 Nov 2024 | The Media Leader Staff
Omar Oakes, Ella Sagar, and Jack Benjamin catch up on news that broke over the holiday and share their predictions for 2024.
The service aims to give advertisers independent and continuous audience measurement of campaigns bought through Microsoft Advertising platforms in the UK and Germany.