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If Meta is gold standard, what’s sub-standard?

If Meta is gold standard, what’s sub-standard?

03 Dec 2025 | Lindsey Clay

If Meta can meet the IAB’s Gold Standard Certification whilst, as Reuters reported, the platform generated $16bn in ad revenue from scams and banned goods, then what is the role of the standard?

The future of Isba and Origin — with Simon Michaelides and Phil Smith
The future of Isba and Origin — with Simon Michaelides and Phil Smith
01 Dec 2025 | Jack Benjamin
Channel 4, ITV and Sky commercial chiefs ask advertisers to ‘turn down the toxic’
Channel 4, ITV and Sky commercial chiefs ask advertisers to ‘turn down the toxic’
30 Nov 2025 | Jack Benjamin
‘A newspaper behemoth’: Could DMGT’s purchase of The Telegraph get past regulators?
‘A newspaper behemoth’: Could DMGT’s purchase of The Telegraph get past regulators?
24 Nov 2025 | Jack Benjamin
CMOs on what makes publisher partnerships work: ‘Great partners push back’
CMOs on what makes publisher partnerships work: ‘Great partners push back’
14 Oct 2025 | Jack Benjamin
Platforms’ teen safety efforts amount to ‘broken promises’ — with Andy Burrows and Harriet Kingaby
Platforms’ teen safety efforts amount to ‘broken promises’ — with Andy Burrows and Harriet Kingaby
13 Oct 2025 | Jack Benjamin

Don’t be the loudest voice: How fashion can adapt to a community-led landscape

01 Oct 2025 | Lara MacAlpine

Community and peer advice matter to consumers. Fashion brands have an opportunity to be part of these communities, but only if driven by a real desire to become a constructive member. 

Quality representation in ads boosts loyalty and short-term sales

30 Sep 2025 | Ellie Hammonds

Channel 4’s latest Mirror on the Industry report reveals the importance of DEI representation, not just from an ethical standpoint but for the commercial value it holds.

Who gains most from the agency shift to strategic partnerships with clients?

29 Sep 2025 | Nick Manning

There will be winners and losers in this new world. The time is now for indies, which can price their services in a better way and be transparent in their use of data and money.

Audio in 2030: Embracing an AI future

24 Sep 2025 | Simon Kilby

Bauer Media Advertising’s Simon Kilby predicts how AI will support some key media trends over the next five years.

US TikTok sale brings uncertainty for creators amid free speech chill

17 Sep 2025 | Jack Benjamin

TikTok may soon have a new US owner after a ‘framework of a deal’ between US and Chinese leadership was announced. But uncertainty abounds over what it means for creators and advertisers, and for a powerful algorithm that could be controlled by a Donald Trump ally.

The fate of quality journalism in a Google-led ecosystem

17 Sep 2025 | Stephanie Himoff

Following the court’s decision to keep Chrome with Google, publishers now have a lot more questions than answers. But a technical committee could provide some potential positive outcomes.

The Future of TV Advertising Canada 2025: Key takeaways

15 Sep 2025 | John Moulding

From measurement innovations to broadcaster concerns to AI, here’s everything you need to know from the event.

Premium media must do ‘better job’ of differentiating itself from social platforms

15 Sep 2025 | Maria Iu

Panel at a Trade Desk event urged advertisers to think more carefully about the environments they appear in.

Ads in premium media drive higher purchase intent and positive association

11 Sep 2025 | Maria Iu

Research from The Trade Desk stressed that advertisers should not mistake reach for value.

Succession finale: The patriarch gets his way

10 Sep 2025 | Raymond Snoddy

The decision to hand sole control to Lachlan has ended a family drama and there could be some positive outcomes with News Corp’s media properties. 

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