Last week’s move by Warner Bros Discovery to license content to Roku has analysts pondering the sustainability of the overgrown streaming market.
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At the heart of the Netflix phenomenon lurks a serious structural flaw.
However, “there are signs that many advertisers will maintain their expected level of spend,” according to Enders Analysis.
Just 4% of existing Netflix subscribers downgraded to its ad-supported tier in December, while under one in five new subscribers chose the cheaper option.
In brief: the Amazon Music app has been added to Sky Glass, Sky Stream, and Sky Q.
Significant changes in the CTV space are on the way. Finecast UK’s Stefan Jansen assesses what lies ahead.
Current chief operating officer Greg Peters will join Ted Sarandos as co-CEO.
With FAST platforms cashing in on US audiences, Nick Swimer asks why free ad-supported streaming TV has been slow to infiltrate UK CTV planning
In brief: UKTV’s streaming service added more than 3,000 hours of content and one million registered users last year.
Sainsbury’s pips Asda, Boots and Aldi to be top of the Christmas tree according to TVision’s UK-based Attention Panel.