The Lionesses’ win over Germany in the UEFA Women’s Euro Final last night attracted a peak audience of 17.42 million viewers, the highest audience of any women’s football match in UK broadcast history.
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Roku founder and CEO Anthony Wood attributed the miss to a “significant slowdown in TV advertising spend due to the macroeconomic environment”.
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In brief: The UEFA Women’s Euros semifinal between England and Sweden last night averaged 6.72 million viewers on BBC One, according to overnight BARB figures.
Off the back of a successful opening weekend for spy-thriller The Gray Man on Netflix, the streaming giant is cementing plans to turn the film into a franchise.