Despite the sector’s bounceback over the last two years, businesses need to be increasingly cautious of a fall in TV audiences this year.
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The UK Government will push ahead with the privatisation of Channel 4 after rejecting proposals to keep it in public ownership.
One group in particular should care about how we define TV today, writes Thinkbox’s Matt Hill.
A daily digest of news stories from around the media world, updated by The Media Leader team, to ensure you’re 100% up-to-date.
ITV’s new streaming service comes when the UK AVOD market is ripe for more competition. But the broadcaster needs to answer two important questions.
“Nielsen can’t grow new future products without diverting resources away from their highly profitable legacy ones; but to remain relevant they must do just that. Perhaps a PE firm is the best bet for Nielsen after all.”
This week marks C5’s 25th anniversary and it has quietly achieved success without the bells and whistles, argues Stephen Arnell.
A coalition of media-owner bosses and trade-body leaders have written to Boris Johnson to demand urgent action on Big Tech’s ‘harmful’ impact on the industry.
Cflight, the UK’s first unified TV advertising metric, is rolling out in beta version to agencies this week.
ISBA’s cross-media measurement initiative will consult UK advertisers about creating a levy on media activity to part-fund its work
