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The deal will see the capital’s TV channel acquire content from Entertainment One, Eyeline Entertainment and Metrodome to broadcast a brand new film strand, ‘London Film House’.
Despite the good news, the group warned that the future will be met with political and economic uncertainties.
It’s one of the biggest challenges for programmatic – but how can brands protect themselves, asks Experian’s Colin Grieves.
Last night saw BBC One destroy the competition with a double helping of quality period drama, drawing viewers in with a final visit to the frenzied nursing convent, followed by a romantic romp through 18th-century Cornwall.
The latest SSE ad raises the ghastly prospect of brand owners turning to advertising to project their whiter-than-white tax credentials, just as they have with green issues.
Videology’s Catherine Hallam reports back from Mobile World Congress – and notes mobile advertising is finally taking centre stage.
After a rocky start to the year, February saw further circulation declines in the newspaper market, according to the latest ABC figures.
Major cinema chains in the US are refusing to show Netflix-owned film Beasts of No Nation, because the video streaming platform plans to simultaneously debut it online.
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