The partnership, reported to be worth £20m, is expected to “significantly expand” and enhance Game’s community events and eSports programme as it looks to “build the most valuable community of gamers.”
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The Content Marketing Association (CMA) has today launched CMA Advance, a free intermediary service which utilises expertise across member agencies.
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The newsbrand’s chief executive officer has said that it is to roll out a one month trial service for $1, 1 euro or £1 that will give subscribers total digital access to the Financial Times website
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