Barcode scanning has increased 700% since the start of 2010, according to a new report from the barcode technology provider ScanBuy.
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The number of people watching videos via their mobile handsets has increased 66% in the last year to 12.1 million across the UK, France, Germany, Spain and Italy.
Raymond Snoddy says “local TV in the UK would be a very good thing and Jeremy Hunt is clearly serious about trying to establish it… It’s just that there might be fundamental economic reasons why this sector has not flourished, or even managed to established itself at all in the UK…”
BBC One banked the highest ratings from 7.30pm onwards last night with Eastenders, Holby City and the new peak-hour programme The Secrets of Scientology.
Nigel Walley, managing director of Decipher, says: “The Canvas project has been tortuously slow, and since 2007 the world has changed”…
Simon Kendrick, research manager at Essential Research, unveils the real facts about mobile internet usage…
Outdoor advertising strengthens brands and drives online search, according to new research from the OAA and Mindshare.
Katherine Page, technical consultant for the National Readership Survey, says if a sample doesn’t do a good job of representing the universe then the audience data is likely to be flawed…
ITV1’s new two-part drama DCI Banks: Aftermath with Stephen Tompkinson secured the all-important 9pm to 10pm peak-hour ratings ahead of BBC One’s Spooks with a high of 5.6 million viewers.
“Higher national advertising revenues, together with A&N Media’s focus on cost control, will lead to significantly higher profits for the full year, compared to last year,” Daily Mail and General trust reports this morning.