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Microsoft is set to integrate Twitter and Facebook applications into the Xbox 360 games console in time for Christmas.The social network apps, which will allow users to access certain features on the sites during game play, can be downloaded from Xbox Live.Facebook members will have the option to look at friends profile updates, browse photos… Continue reading Xbox 360 to add Twitter and Facebook apps

Microsoft and Yahoo!’s new 10 year partnership could put an end to high online ad costs and spur trouble for rival company Google, according to WPP’s head Sir Martin Sorrell.Speaking to the Daily Telegraph, the WPP chief executive said the merger between the two internet companies was likely to make search advertising cheaper as advertisers… Continue reading Sorrell: Microsoft/Yahoo! deal will cut online ad costs

A new report from Anderson Analytics has found that US social networkers utilise sites such as Facebook and Twitter in different ways depending on their age. Generation Z (13-to-14-year-old) social network users were more likely to use MySpace than Facebook. Only 9% of them used Twitter and none used LinkedIn, Anderson found. Generation Y was… Continue reading New study looks at US social network use

Trinity Mirror’s has reported a 14.4% fall in ad revenue across its national titles in the first six months of the year and a 34.5% decline across its regional division. Total group revenues fell by 16.9% year on year to £383 million in the first six months. Total ad revenue was down 28% to £168.4… Continue reading Trinity Mirror’s national newspaper ad revenue down 14.4%

Magazine publisher Future has reported a 9% year on year fall in revenue for the nine months to the end of June. Advertising revenue was down 14%, the company said in an interim management statement today, while circulation revenue fell 8%. Total revenue fell 2% year on year in the nine months to the end… Continue reading Future reports 9% fall in revenue

These tables include Advertising Association figures for total spend by media sector in £m, advertising spend share by sector, % growth by sector and quarterly display advertising forecasts.

BT’s share price went up by more than 10% today after the company released better than expected results for Q1 2009.However, the company’s results also show the affect the ongoing recession has had on its pension fund, which is the largest private sector scheme in the UK.By the end of June, the £30.4 billion pension… Continue reading BT’s results boost shares

Orange has teamed up with Universal Music and Channel 4 to launch a new pay as you go package that offers customers free music when they top up their mobile phones.The new initiative, Orange ‘Monkey’, will give customers free and easy access to a catalogue of songs and free texts streamed through any mobile handset… Continue reading Orange launches free music package

Channel Five has signed up to Project Canvas, the joint venture between the BBC, ITV and BT to bring on-demand viewing to digital TV services Freeview and Freesat.Five, the project’s first new partner, said it sees Canvas as “critical to the long-term future of subscription-free TV,” according to reports.“Project Canvas is an important step forward… Continue reading Five signs up to Project Canvas

BSkyB plans to launch Europe’s first ever 3D TV channel with films, entertainment shows and sports content in the UK next year.The satellite broadcaster has decided to bring its 3D roll-out programme forward following the increased numbers of Sky+ HD subscribers, according to reports.Over the last year, BSkyB has doubled the number of customers with… Continue reading Sky to launch a 3D TV channel