ITV1’s coverage of the Live UEFA Champions League match between Inter Milan and Manchester United stole the show last night, beating BBC One’s Mistresses to the top spot during the all-important 9pm to 10pm slot.More than 8.3 million peak viewers tuned in to see the goalless draw, securing ITV1 with a respectable 26.7% average audience… Continue reading Live UEFA Champions League steals the show
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Duncan George, head of agency sales at Platform-A, has left the company.George joined in late 2007 as AOL’s head of agency sales, and took on the expanded role when AOL restructured its commercial operations around its ad-targeting business Platform-A in the middle of last year.Prior to joining AOL, George was commercial director of GCap Media,… Continue reading Duncan George Leaves Platform-A
Peter Bowman, general manager of UKOM, explains the move from JICIMS to UKOM and what happens next in the journey towards a planning currency for online…I believe we’re on the way to providing what the online industry declared that it wanted at a milestone summit last Autumn – an industry accepted planning system for online… Continue reading Towards a planning currency for online – JICIMS becomes UKOM
Virgin Media’s content business recorded revenues of £118.8 million in the three months to the end of December, up from £114.1 million a year previously.Ad revenue at the content arm, which houses Virgin Media TV, its 50% share in UKTV, and shopping broadcaster Sit Up TV, was up 10% year on year.It was reported yesterday… Continue reading Virgin Media’s content business sees Q4 revenue increase
ITV has reportedly drawn up a plan for a three-way merger with Channel 4 and Five to create one broadcasting giant that would rival the BBC but failed to seek approval from the other two broadcasters involved.The single commercial broadcaster plan, which is one of several “radical ideas” that ITV has put forward to the… Continue reading ITV proposes merger with Channel 4 and Five
WPP has integrated its two research organisations BMRB Media and TNS Media in a bid to offer the “best value and service” to clients.The integration comes just months after the global advertising business confirmed its long-awaited takeover of the market research company TNS (see WPP Takeover Of TNS Expected To Be Confirmed Today) and is… Continue reading WPP’s BMRB and TNS become one
Virgin Media has announced a Q4 2008 increase in revenues for its content business, up to £118.8 million from £114.1 million the previous year. Overall revenues in Q4 were £617.5 million, up from £610.3 million in the third quarter but down on £621.9 million last year. The company’s ‘on-net’ customer base at the end of… Continue reading Q4 increase in content division revenues for Virgin Media
Most web surfers are not happy with having information collected about them in order for advertisers to provide them with more tailored ads, according to new research. The research, from ad technology firm Burst Media, found that, based on the description ‘advertisements more relevant to interest’, only one-in-five (23%) would not mind if non-personally identifiable… Continue reading Web users not happy with online behavioural ads
The number of UK women regularly using social networks has grown by 53% in 12 months, a new IPC Media study has found.The study, Women’s Space 2, explores women’s use of the internet. It found that two thirds of women cite social networking as one of their regular online activities, compared with 43% in 2007.All… Continue reading Women increasingly using social networks
Five’s chief executive Dawn Airey is expected to announce more than 100 job cuts next Thursday.Around a third of the broadcaster’s workforce will be affected by the cuts, which are thought to be part of Five’s new efficiency drive, according to reports.Airey warned staff last year that redundancies were a possibility as part of a… Continue reading Five to slash a third of its workforce
