The mobile broadband market will continue its rapid growth during the next five years and generate valuable new revenue streams for mobile network operators, according to a new report. According to the Analysys Mason report Mobile broadband in Europe: forecasts and analysis 2009-2014, there will be 148 million mobile broadband connections in Europe by 2014,… Continue reading Mobile broadband market to continue its rapid growth
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New data from the IPA reveals that Google’s pay-per-click costs have risen as click-through rates have decreased.The data comes from the IPA’s Search Group, whose agencies have provided brand data on Google’s cost-per-clicks (CPC) and click-through rates (CTR) for the first time.The anonymised and aggregated data also highlights the impact of Google’s change on trademark… Continue reading IPA: Google’s pay-per-click costs have risen as click-through rates decrease
The last in the series of Hustle, with Adrian Lester and Matt Di Angelo, attracted more than 5.7 million peak viewers last night.Around 5.6 million average viewers tuned in to see the series finale, which looks as though Mickey has finally been beaten at his own game, between 9pm and 10pm – securing BBC One… Continue reading Final Hustle wins over 5.7 million
Google is shutting its radio ads business although it will continue with plans to sell ads for streaming audio on the web.The online giant is to sell its Radio Automation business and close the AdSense for Audio and Audio Ads services at the end of May.In January, Google director Spencer Spinnell announced the closure of… Continue reading Google to close radio ads business
This week’s edition of “The Inside Line” looks at the Competition Commission’s ruling on Project Kangaroo. Each week we will take a key media topic and ask the industry for their opinion.This week’s question:What is your view on the Competition Commission’s decision to block Project Kangaroo, the joint VoD venture from BBC Worldwide, Channel 4… Continue reading The Inside Line: Project Kangaroo
Virgin Media’s TV viewers watched over half a billion on-demand programmes in 2008, with the BBC’s iPlayer on the cable TV platform approaching 1 million views.Virgin Media said that it had a record-breaking 56 million views in December alone, with on-demand’s popularity growing by over 60% in the last 12 months.It added that 52% of… Continue reading Half a billion views for Virgin Media’s on-demand TV
Although the overall trend in the home interest sector was of declining circulations, a couple of titles did manage to show some growth.National Magazine Company’s Coast was up an impressive 14.7% year on year according to the ABC figures for July to December, taking its circulation to more than 42,000 copies.Country Homes & Interiors, published… Continue reading ABC Results Jul-Dec 2008:Coast makes waves in the home interest sector
More evidence has emerged of changing viewing habits among younger viewers, with one in six of all viewers of Channel 4 show Skins watching the programme online.The third series’ debut episode was watched by 1.35 million on E4 when it aired on January 22, with 283,000 watching it online – meaning that 17.3 per cent… Continue reading Skins shows popularity of online TV among younger viewers
All of the titles in the TV Listing Magazines sector have seen year on year circulation declines in the latest ABC release for July to December 2008.However, three of the titles enjoyed period on period rises, including BBC Worldwide’s Radio Times (1.4%), H Bauer’s Total TV Guide (1%) and IPCs TV Times (1.9%).TV Choice remains… Continue reading ABC Results July-Dec 2008:All TV listing titles see circulation declines again this period
Condé Nast’s handbag sized Glamour magazine remains top of the women’s monthly sector in the latest ABC release, for July to December 2008, despite seeing a slight dip of 0.4% year on year, taking it to just below 550,000 copies.However, the new John Lewis in-store free magazine, Source, by John Brown Group, isn’t far behind,… Continue reading ABC Results July-Dec 2008:Glamour stays on top of the women’s monthly sector
