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Microsoft has denied reports that it plans to resurrect video-on-demand service Project Kangaroo.Reports in the trade press had suggested that the company was in discussions with Kangaroo shareholders as part of a strategy to boosting the Microsoft’s audio-visual offering.However, a statement from Ashley Highfield, MD and VP of Microsoft Consumer & Online UK, said: “While… Continue reading Microsoft denies planning to resurrect Kangaroo

Channel 4 and Five are bidding for the final high-definition slot on Freeview.Channel 4 and S4C have made a joint application to Ofcom that would see an HD version of Film4 broadcast between 11am and 4am, with an S4C children’s service shown between 7am and 11am.The broadcaster said that the remaining three hours could then… Continue reading Channel 4 and Five bid for final Freeview HD slot

MediaCom has retained its status as the number one media agency for the seventh year in a row, while Publicis agencies Starcom MediaVest and ZenithOptimedia have both slipped in the last year, according to Nielsen.Nielsen’s data shows that Starcom MediaVest and ZenithOptimedia each shed more than 15% of their media billings in 2008, along with… Continue reading MediaCom retains number one media agency status

Future is set to launch its second new title this year – a monthly magazine for triathletes called Triathlon Plus – following the launch of The Knitter last month.The magazine, which will hit the shelves on April 7 with a cover price of £3.99 and pagination of 148, will be produced in Bath and edited… Continue reading Future unveils second new magazine of the year

ITV is considering plans to sell its Freeview multiplex operating business SDN in a bid to save cash and focus on its core broadcast and television production business.ITV’s executive chairman Michael Grade has been evaluating a range of money-saving options ahead of the commercial broadcaster’s annual results next week, according to reports.The potential sale of… Continue reading ITV to sell Freeview slots business SDN

ITV could sell SDN, its digital television business, as it looks to raise extra funds. According to a report on MediaGuardian.co.uk, the sale could come as ITV executive chairman Michael Grade finalises plans to raise cash as the company faces falling advertising revenues and pressure from servicing its debt and pension fund. MediaGuardian.co.uk says that… Continue reading ITV could sell Freeview business

In total, 34% of US adults online at home report that they view some type of video online at least weekly, including 11% who view video online daily, according to a new report from Leichtman Research Group. Overall (including those not online), 1% of adults view recent TV shows online daily, and 8% weekly –… Continue reading US online video viewing increases

UK consumers have become more welcoming towards email communication from marketers, according to new research by customer insight specialist G2 Data Dynamics. G2 found that 57% of consumers agree that email is their preferred channel of communication, with 60% of men veering towards email compared to 54% of women. The survey was conducted among the… Continue reading UK consumers becoming more welcoming towards marketing emails

UK consumers believe they are most likely to pay attention to online ads from the early evening onwards, according to a new survey by Lightspeed Research and the IAB. While the early evening was the best time of the day for all age groups, the IAB found that for younger audiences there was likely to… Continue reading UK consumers more likely to pay attention to online ads from early evening onwards

The controversial reality programme following the plight of Big Brother star Jade Goody, who is suffering from terminal cancer, helped Living gain its largest ever audience last night with a total of 929,000 viewers.The hour-long programme simply named Jade, which has been heavily debated in the press this week following claims that the channel planned… Continue reading Jade Goody pulls in Living’s largest ever audience