Why has Medialab adopted a partnership-led approach to client relationships, and how has the agency made its promise to “put its people first” a reality?
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With the U.S election result hanging in the balance, Ray Snoddy assesses the media divide between facts and falsehoods
Full report available at: Mediatel Connected > Media Landscape > Revenue and Forecasts > Forecasts
Matt Hill, Thinkbox’s research and planning director, looks at whether advertising’s future is short form.
ISBA’s Project Origin has completed the first stage of its assessment of the World Federation of Advertisers (WFA)’s proposed technical framework for cross media measurement.
Fran Quilty, co-founder and CEO at Conjura, explains how ecommerce is disrupting the way consumers make major purchasing decisions.
Partner content: Is direct mail really the way to grab the attention of young people, as Rory Sutherland claims? JICMAIL’s Ian Gibbs delves into the data to find out
Wavemaker has promoted Emma Slater and Christiaan Lette to UK leadership roles within the media planning and buying agency.
Guardian Media Group (GMG) has hired former ITV Hub boss Paul Kanareck to lead its global reader revenues strategy.
In advance of Mediatel’s Future of Brands: Ecommerce this week, MediaHub’s UK CEO Danny Donovan assesses how the four corners of commerce impact our everyday retail behaviour.