MediaTel Group has launched its third annual charity sports quiz. In the last 2 years the quiz has raised over £8,000 for charity. For the chance to win some great prizes, you need to predict the outcome of 25 sporting events taking place between December and May. Prizes include Ashes tickets, tickets to a Chelsea… Continue reading MediaTel Group Sports Quiz Returns
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Satellite giant BSkyB suffered a dip in share price yesterday, losing 2.12% to close at 495źp ahead of the launch of its free to air satellite service today.The company’s package of more than 200 television and radio channels is an attempt to compete with the BBC-backed Freeview service, but has been criticised by some analysts,… Continue reading Sharewatch: BSkyB Shares Fall Ahead Of FreeSat Launch
Sky Media has appointed Paul Curtis to the newly created position of deputy managing director, following the departure of Mark Chippendale as head of advertising sales last month.Curtis, currently managing director of Viacom Brand Solutions, will report to Nick Milligan, managing director of Sky Media, with a brief to deliver more integrated solutions to advertisers… Continue reading Sky Picks Curtis As New Advertising Sales Boss
IPC’s veteran music weekly NME has secured Wella ShockWaves as the headline sponsor of its annual awards, which are to be broadcast on Channel 4 early next year.The event will be held on Thursday 17 February in London and will be promoted by a week of programming on Channel 4 featuring highlights from the awards… Continue reading NME Secures ShockWaves To Sponsor Annual Awards
Advertising on the internet is seeing significant growth but it is set to remain a modest part of newspaper revenues for many years to come, says a new report from the World Association of Newspapers.The Profiting from Digital report from the Shaping the Future of Newspaper (SFN) project says, publishers need to look for other… Continue reading Newspapers Must Be ‘Cleverer’ To Profit From Digital Content
Satellite superpower BSkyB saw its share price climb yesterday, rising by 2.33% to close at 506p ahead of the launch of FreeSat, the broadcaster’s new free to air digital satellite service, tomorrow.However, investment bank UBS Warburg yesterday claimed that the new service will confuse viewers, detracting from Sky’s core objective of attracting subscribers. UBS also… Continue reading Sharewatch: BSkyB Price Up Ahead Of FreeSat Launch
Channel 4 has secured Toyota as the six-figure broadcast sponsor of the new series of comedy drama, Teachers, which returns to the channel for its fourth run next week.The deal, which will promote Toyota’s new Rav4 model, marks the first sponsorship by the car manufacturer since it cut short its partnership with ITV’s coverage of… Continue reading Channel 4 Bags Toyota For Teachers Sponsorship
Gay and lesbian publisher Millivres Prowler Group has rescued the Pink Paper, Britain’s only free paper for the gay community, from being pulped following its closure by former owners PP&B.Millivres currently publishes Diva and the Gay Times, but will now add the Pink Paper to its portfolio of titles, printing a new edition for distribution… Continue reading Millivres Prowler Rescues Pink Paper From The Pulp
BSkyB has completed its first ever ABC Electronic audit, delivering accountable traffic figures for its portfolio of websites for the three months to August.The ABCe certificates, issued for June, July and August, provide numbers of unique users and individual page impressions. The figures reveal that Sky.com consistently reaches 5.5 million to 6 million unique users,… Continue reading Sky Completes First ABCe Website Audit
Hachette Filipacchi has restructured its senior advertising team working across flagship women’s titles, B, Elle and Red.The move will see the existing team split into two distinct groups with older women’s title Red operating as a single sell and B combining with fashion focused Elle.Jacqui Greaves has been promoted to the position of group advertising… Continue reading Hachette Restructures Women’s Group Advertising Team
