The focus for 2023 should be on retention rather than recruitment argues Jan Gooding
ARCHIVE ▸ Jan Gooding
We are seeing a trend where chief people officers are being given responsibility for defining a company’s purpose. Advertisers and media brands need to task the right people with making meaningful change happen, writes Jan Gooding.
It’s time middle managers and their work are more appreciated in media.
The most important issue facing our industry right now is our fractured working culture and approach to learning and development.
This is a moment for some quite radical rethinking from businesses as to what their employees and customers want most from them this winter, or next winter will be worse.
Now is the time for a major reset in the attitude of brands to the notion of sponsoring female sport in every sphere. It is time to address their own bias, writes Jan Gooding.
Cannes Lions is in need of dramatic reform.
There is a risk that women, once again, will be excluded from key conversations made in the office.
Judging any awards is an opportunity to learn and rediscover why great work matters.
Whether it’s ‘getting more local in approach’, or solving the enormous inflation challenge facing us all this year, John Lewis chair Sharon White’s stated priorities should be taken on board closely by our industry.