Judging any awards is an opportunity to learn and rediscover why great work matters.
ARCHIVE ▸ Jan Gooding
Whether it’s ‘getting more local in approach’, or solving the enormous inflation challenge facing us all this year, John Lewis chair Sharon White’s stated priorities should be taken on board closely by our industry.
As the conflict in Ukraine continues, brands will find it increasingly difficult to follow a neutral path.
Are brands striving to be an interesting guest when visiting us in our most intimate spaces?
There are important marketing insights as to why ‘Don’t Look Up’ is apparently popular while failing to win over critics, argues Jan Gooding.
Now more than ever, the thoughtfulness of our presents will be about whether the planet has paid too high a price in its production.
Jan Gooding states the case for re-emerging from behind the screen and returning to workplace environments.
Sexual harassment at work is going to return, so we need to create the environment where it gets reported and responded to appropriately, writes Jan Gooding
Jan Gooding shares the experiences of diverse hires that didn’t fit into agency culture and a check-list for change
We are in a unique position to challenge our assumptions around climate change and join the dots for brands, says Jan Gooding