As the number of mobile payment users grows to over 375 million in 2015, the demand for devices with near field communications (NFC), the underlying communications technology behind many mobile payment solutions, is expected to grow as well. New research
ARCHIVE ▸ Liz Jaques
New Zealand’s World Cup Rugby win attracted more than 5.5 million peak viewers for ITV1 on Sunday morning.
Advertising agency Publicis Groupe posted 6.4% Q3 organic sales growth yesterday as revenues grew across all regions, helped by strong demand for digital ads.
Videology, the video advertising solutions platform, has appointed Rhys McLachlan to the newly created position of commercial development director – reporting into Ryan Jamboretz, managing director EMEA and global chief development officer.
Channel 4 Sales has agreed a contract with BBC Worldwide to sell advertising in the UK around its on-demand content on Virgin Media’s TV Choice VoD platform.
News International is thought to be announcing another round of job cuts.
Digital currently accounts for about 30% of WPP revenues – “nearly double its closest competitor” – according to Bank of America Merrill Lynch (BoAML).
Kleiner Perkins venture capitalist Mary Meeker has released new charts on the state of industry, claiming that media time spent v ad spend is “still out of whack” in the US.
44% of US housholds now have at least one DVR (up from 8% in 2005) and 62% of digital cable subscribers now use VoD at least monthly compared with 52% a year ago, according to new research from Leichtman Research Group.
The “Business Models and Platforms” panel at MediaTel Group’s first Connected TV Experience conference reached near consensus that channel brands will remain key – acting as the ultimate content recommendation engines. As consumers become confused by the choice in the digital TV arena, trusted channel brands will continue to have an important role to play.