The iconic video for Duran Duran’s top selling 80s single Rio is the theme for a new TV campaign for GMG Radio’s Real Radio and Century FM stations.The humorous ads feature a couple singing on a narrow boat rather than the glamorous yacht of the original.The 20 and 30-second commercials will promote the ‘Music you… Continue reading GMG Launches New TV Ad Campaign

Chrysalis-owned Heart Radio has announced the appointment of Paul Gerrard as its new deputy programme director in the West Midlands.In his new role, Gerrard will report into programme director, Luis Clark, and will oversee Heart output across Birmingham, Coventry, Wolverhampton and surrounding areas.Most recently Gerrard has been the programme controller at Fire 107.6 in Bournemouth.… Continue reading Heart Appoints Deputy Programme Director

Mobile service provider O2 is set to launch a new £5 million brand campaign, which will cover television, cinema and posters.The campaign, which was created by Vallance Coleman Carruthers Priest, will begin on Monday, with the execution in line with the previous O2 style but aiming to produce a warmer and more natural environment to… Continue reading O2 To Launch £5 Million Brand Campaign

Capital Gold has undertaken its biggest marketing partnership initiative in the station’s history to promote the official website for English tourism, enjoyengland.com, and the Greater London Authority’s activity surrounding St. George’s Day 2007.The classic hits station will roll out the promotional campaign across the Capital Gold Network, on-air and online, and will drive traffic to… Continue reading Capital Gold Undertakes Huge Marketing Partnership

Virgin Media has filed legal proceedings in the High Court aimed at resolving the heavily publicised channel carriage dispute with Sky.The proceedings are based on Section 18 of the UK Competition Act 1998 and Article 82 of the EC Treaty, both of which prohibit a company from abusing its dominant position.Virgin Media has said that… Continue reading Virgin Media Files Legal Proceedings Against Sky

SMG has said that it will seek a separate stock market listing for Virgin Radio, which it owns, as it looks to focus on its TV business.In a statement, the SMG board said that the proposed separate listing for Virgin Radio will provide a strong platform for Virgin Radio’s separate growth and the right strategic… Continue reading SMG To Float Virgin Radio

ScreenFX has announced a deal with Land Securities, the UK’s largest property company, that adds 13 major shopping centres to its UK network.ScreenFX will supply digital flat screen networks for advertising and other media content to the top flight centres in Land Securities’ property investment portfolio.According to ScreenFX, the contract sees the total footfall of… Continue reading ScreenFX Expands Network

SMG’s final results for 2006 show that its pre-tax profits were £10 million, a decline of 50% from 2005, whilst revenues were down 8% on 2005. The company’s TV revenues were down 8% to £125.6 million with its radio revenues recording a 3% drop to £21.7 million. Pearl & Dean’s revenues were also down, 31%… Continue reading SMG Announces Full Year Results

SMG is to focus on TV as its core business and is to seek a separate stock market listing for Virgin Radio over the coming months. It has also terminated the sale of its outdoor advertising company Primesight, although it said that it could sell it at a later date if the board decides it… Continue reading SMG To Float Virgin Radio

2007 could be the breakout year for HDTV in the consumer marketplace, according to a new report from IMS Research. IMS Research says that pay-TV operators around the world, both cable and satellite, have launched HD services, with more to follow them. However, uptake has been slow as, for some operators, the selection of channels… Continue reading 2007 Could Be Breakout Year For HDTV