Newspaper advertising revenues are finally on the upswing as the world economy recovers, says the latest annual survey of World Press Trends. The survey conducted by the World Association of Newspapers (WAN), shows that although the outlook for advertising revenues was more positive during 2003 when it grew by 2%, global newspaper circulation declined by… Continue reading Global Newspaper Ad Revenue Rebounds But Circulation Dips

Broadband internet has become the second most popular entertainment medium in the UK and is fast catching up with TV, says a new report from Wanadoo. According to Wanadoo, its Fishbowl 2 survey is the UK’s largest ever media diary study. It asked 1000 people to record their media consumption over a two week period… Continue reading Broadband Internet ‘Eating Into TV Consumption’

Capital Radio has launched a £5 million joint venture to design, manufacture and market a new breed of digital radios for younger listeners, as part of an initiative to drive the market forward. The scheme will see the creation of an Xfm-branded digital radio set, which will launch in the run up to Christmas with… Continue reading Capital To Boost Digital Radio With X-fm Branded Sets

Hachette Filipacchi has secured a cross-media deal that will see it cash in on the success of its market leading teen glossy Sugar with the launch of a series of branded television programmes on MTV Hits.The agreement, which begins later this week, will see MTV Hits broadcast a series of specially created Sugar TV shows… Continue reading Hachette Launches Sugar-Branded Programmes On MTV

While the recent RAJAR releases on mediatel.co.uk may not have been good news for everyone, the Capital Radio Group sponsored figures came up trumps for Vikki Wheeler, a planner/buyer at Media Campaign Services who won a digital radio through the promotion.Vikki’s prize (pictured) comes courtesy of Capital Radio Group, sponsors of this year’s RAJAR results.… Continue reading Capital Radio Announces RAJAR Competition Winner

Future Publishing’s long running technology title T3 celebrates its 100th issue next week, marked by an advertising push and six different cover designs.The magazine, launched in 1996, aims to inform and entertain technology fanatics with the latest must have gadgets and gizmos. The centenary issue will also feature a 52-page supplement featuring “100 gadgets you… Continue reading Future Celebrates T3 Centenary With Advertising Push

The BBC has signed handcare manufacturer Atrixo as the exclusive sponsor of its Gardeners’ World Gardens To Visit Guide to go on sale with the June edition of Gardeners’ World Magazine.The promotion will see Atrixo receive coverage through a double page advertorial inside the guide and two cover advertisements. Branded promotional packaging of the magazine… Continue reading BBC Signs Atrixo As Partner For Gardens Guide

Local advertising in the US slowed in April with newspaper and radio revenue results not performing as well as the previous month but this isn’t something to make too much of, says Merrill Lynch, as the outlook for the summer months remains positive. Merrill Lynch thinks that the drop in newspaper revenues during April was… Continue reading Merrill Lynch Remains Positive About Summer US Ad Market

Market analyst group, Merrill Lynch, today announced that it is revising down its quarter two 2004 growth forecast for the US radio industry, from 5.5% to 4.0%. Merrill Lynch returned to the crystal ball after April radio advertising revenue results were weaker than expected, growing by only 4%, down from 10% in March 2004 and… Continue reading 2004 US Radio Forecast Downsized By Merrill Lynch

Chairman, John MGuckian, of ITV owned Ulster Television (UTV), said today at the company’s annual general meeting, that the year had got off to a very good start and expects UTV advertising revenue to grow by 16% during the first six months of 2004. McGuckian said: “A continuing feature of UTV’s progress is outperformance. Our… Continue reading Ulster TV Revenue Set To Grow By 16%