There were 24.6 million high-speed internet subscribers in the US by the end of 2003, taking the total broadband penetration to more than 20% of residential households. According to new data from Leichtman Research Group (LRG), the country’s twenty largest cable and DSL providers – representing about 98% of the market – added a combined… Continue reading A Fifth Of US Homes Take Broadband In 2003
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US cable corporation, Liberty Media, is to spin off its international businesses to shareholders, as part of efforts to simplify the group’s complex structure. The detached businesses will run as Liberty Media International (LMI) and will operate principally in Europe, Japan and Latin America. These businesses include UnitedGlobalCom, Jupiter Telecommunication and Liberty Cablevision of Puerto… Continue reading Liberty Media To Spin Off International Businesses
Television spot advertising expenditure in Western Europe will rise by 33% in real terms over the coming decade, according to a new report from ZenithOptimedia. This is a slower growth rate than the 43% rise recorded in the previous ten year period. Advertising expenditure stood at $22.0 billion in 2003 and is expected to grow… Continue reading W. European Pay-TV Revenues To Exceed Adspend In 2004, Says Report
Heinz and Sony have been revealed as the UK’s most remembered brands ahead of some of the best known international names, which failed to get mentioned in the latest Brand Check Survey.The research shows that Sony has regained strength to draw level with Heinz, which has almost consistently been the best-remembered brand since market research… Continue reading Heinz And Sony Are Most Remembered UK Brands
WCRS, the agency that devised the high-profile 118 118 campaign, is reported to be on the verge of agreeing a £20 million management buyout from French advertising network Havas.It is understood that WCRS managers, who have been in talks to gain independence from Havas for some time, will buy a majority stake in the advertising… Continue reading WCRS Close To Finalising £20 Million Buyout From Havas
Ulster Television (UTV) continued to outperform ITV in terms of advertising in 2003, with its revenues rising by 2.1% whilst ITV’s fell by 3.4%. This gave UTV a record annual share of ITV advertising of 2.4%, according to the company’s full year results released this morning. The group expects television ad revenues to rise by… Continue reading Ulster TV Sees Airtime Revenues Up 10% In Q1 2004
WCRS, the agency that devised the high-profile 118 118 directory services campaign, is reported to be on the verge of agreeing a £20 million management buyout from French advertising network Havas. It is understood that WCRS managers, who have been in talks to gain independence from Havas for some time, will buy a majority stake… Continue reading WCRS Close To Finalising £20 Million Buyout From Havas
More voices were added to the cry of ‘recovery’ during February as a number of global advertising agencies posted upbeat figures and trading outlooks. Omnicom, which owns BBDO Worldwide and TBWA, said that its worldwide revenues rose by 18.3% during Q4 2003. Across the full year they were up by 14.4%. Omnicom says that the… Continue reading INSIGHTanalysis: Media Healthcheck – February 2004
US business to business (B2B) publishing advertising revenues remained flat year on year during 2003, whilst advertising page volumes were still in decline, according to the latest data from American Business Media (ABM). The figures showing advertising revenues closing the year at $7.3 billion, up 0.7% on 2002, whilst ad pages were down by 3.2%.… Continue reading US B2B Press Advertising Shows Little Growth In 2003
Emap Performance has announced plans to cut a number of jobs across its radio and music magazine business as part of an ongoing strategy designed to cut costs and increase profit margins.The cuts are expected to affect all departments at Emap Performance including its magazine publishing arm, which houses a range of music titles including… Continue reading Emap Performance Restructures To Cut Costs