More Advertising articles

A digital out-of-home billboard in Sweden has been caught red-handed playing “rough” pornographic video clips.

Out-of-home must move into the data space if it is to compete with online, writes JCDecaux’s Spencer Berwin

There is nothing marketing can learn from Leicester City’s Premier League win, writes Dominic Mills, so quit trying – plus: the rise of advertising mimicry and the threat to creativity

Netflix and PayPal score zero points in a BDRC Continental mystery shopper study – while Virgin Media has the highest quality score for the content of its tweets.

A new partnership between Exterion Media, Proxama and Mapway is set to see city buses send real-time travel updates and contextual in-app ads to passengers from May.

To mark the launch, the i will be free of charge in Northern Ireland from launch date until Friday 13 May. There will also be on the street distribution in key local areas such as universities, railway stations and bus stations.

Channel 4 walks away with the Grand Prix for the second consecutive year – while Posterscope, Facebook and Sky Media, amongst others, also win prizes.

Raymond Snoddy examines how the Government is bowing to pressure from vested interests to significantly diminish the BBC

ZenithOptimedia’s Richard Shotton explains the power of a contrarian approach in programmatic

Welcome to the world of Alice – a weekly glance at the absurdities of a life working in media.