More Advertising articles

Mediaedge:cia scooped the top prizes at this year’s IPA Effectivess Awards for its “Let’s Grow” Morrisons campaign.

The government has today launched a consultation on product placement in UK television programmes.

ITV expects its TV advertising revenues to be flat overall in the fourth quarter, although it is forecasting a 4% rise next month.

Online radio revenue in the US is expected to grow 12% to $441 million this year, according to a new forecast from SNL Kagan.

At the start of October, a forecast from Carat predicted that UK adspend would fall 12% in 2009.

WPP’s third quarter results show a 8.7% revenue decline, which is an improvement on the advertising firm’s 10.5% Q2 drop.

Consumers need more information and education about online privacy and online behavioural advertising (OBA), according to new research from the Internet Advertising Bureau and business law firm Olswang.

Nielsen’s Louise Ainsworth on why the online industry needs its own planning currency, UKOM.

IPC Ignite has appointed Andrew Goldsmith as its new group advertising director, responsible for its men’s and music brands, including Nuts and NME.

The results of a new UK study from comScore show that social networking sites accounted for 13.8 billion display ad impressions in August 2009, representing more than 25% of all display ads viewed online.