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Why the 2026 World Cup should be the ultimate multi-channel showcase 

Why the 2026 World Cup should be the ultimate multi-channel showcase 

30 Jan 2026 | Russell Pedrick

AI-accelerated, people-powered are just two of the tactics required by audio brands looking to reach the final of this summer’s FIFA World Cup, says Octave’s MD. 

Sounds of the future
Sounds of the future
29 Jan 2026 | Oliver Plume
Bauer Media Advertising MD Simon Kilby: We’re in a world that needs to start supporting trusted environments
Bauer Media Advertising MD Simon Kilby: We’re in a world that needs to start supporting trusted environments
29 Jan 2026 | Ellie Hammonds
AI, audio and the moment: Why creative has to catch up 
AI, audio and the moment: Why creative has to catch up 
28 Jan 2026 | Matt Hopper
Audio’s next chapter is an opportunity for advertisers
Audio’s next chapter is an opportunity for advertisers
27 Jan 2026 | Matt Payton
Predictions for audio in 2026 from industry experts
Predictions for audio in 2026 from industry experts
26 Jan 2026 | Ellie Hammonds

The Year Ahead 2026: The broadcasters’ strategy to take on the platforms

26 Jan 2026 | Ellie Hammonds

Chief commercial officer of Channel 4, Rak Patel discussed the roll out of Channel 4’s, ITV’s and Sky’s joint ad marketplace.

Open questions for the year ahead

26 Jan 2026 | Jack Benjamin

At The Year Ahead event in London earlier this month, The Media Leader’s content director James Longhurst and senior reporter Jack Benjamin parsed through the key themes of 2025 and open questions for 2026, with input from industry leaders.

The Year Ahead 2026: A look at the agency landscape

23 Jan 2026 | Ellie Hammonds

Founder of the7stars, Jenny Biggam gives a holistic overview of the agency landscape and how they need to evolve in 2026.

The Year Ahead 2026: Advice for future media leaders

22 Jan 2026 | Ellie Hammonds

Steve King, ex-CEO of Publicis Media discussed what he believes incoming talent to the industry should be focusing on.

Goalhanger reaches milestone as Netflix continues to test the podcast waters

21 Jan 2026 | Ellie Hammonds

Analysis: The concept of podcast “shows” is continuing to accelerate with the UK’s largest independent podcast producer, Goalhanger reaching 250k subscribers and Netflix announcing its own exclusive video podcast.

YouTube views less effective than audio downloads in driving purchases, according to study

20 Jan 2026 | Ellie Hammonds

A study developed by Podscribe and Oxford Road measures the relative strengths and weaknesses of “pure audio” vs YouTube “simulcast” podcasts finding the latter’s impressions are less valuable and can’t be deemed as fungible despite industry standard.

The Year Ahead 2026: A look at the political economy

19 Jan 2026 | Ellie Hammonds

At the Year Ahead event for 2026, Tom Standage, deputy editor of The Economist spoke holistically about the political economy and its expected impacts on business in 2026.

FTVA Global in review: The movement has started

16 Jan 2026 | Justin Lebbon

Adwanted Events’ co-founder shares his thoughts on the raised challenges and outcomes from last month’s FTVA Global conference.

Why quality pays: the power of trusted editorial in media planning – PPA Magnetic and The Media Leader

15 Jan 2026 | The Media Leader Staff

The Media Leader and the PPA Magnetic convened senior publishing leaders, agency planners and strategists at our London head office at a roundtable discussion to discuss how trusted editorial and human connections translate into outcomes.

The Future of TV Advertising Global: Moving the industry forward

14 Jan 2026 | Ellie Hammonds

Experts from Sky Media, WPP Media, OMD UK and more spoke to The Media Leader to discuss what strategies can be taken to make TV more future-facing.

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