Starcom CEO Nadine Young shares three lessons that she’s learned from being an agency leader.
More Agencies articles
The consultancy will partner with marketers and businesses to approach commercial and social challenges from diverse points of view.
In brief: PMX, Publicis Media’s trading and investment arm, has promoted Charlotte Taylor to lead all print, audio, digital and social trading across Publicis Media UK.
In brief: Love Island returns to ITV today and among the latest product-placement deals secured are coffee brand Emmi Caffé Latte, which is taking its investment in the show “to a new level”.
Interview: Brandtech Media founder Nick Emery reveals the strategy behind the Jellyfish acquisition and how advertisers pay for media will change.
According to MMC, Manning joins them at a time when the complexity of marketing and media continues to demand independent scrutiny by advertisers.
The deal creates the largest digital-only marketing group in the world, with more than $1bn in revenue and over 7,000 employees.
Relaunches still come with a degree of risk and not all work out as planned, warns Hearts & Science’s UK chief strategy officer.
The IPA’s latest ‘Signals in the Noise’ event heard how there is a danger of data overload and overcomplication.
Attention measurement, weathering the cost-of-living crisis, and increasing closeness between planners and creatives were highlighted as key to driving effectiveness at The Future of Brands.
