Despite the popularity of the genre, many advertisers still treat true crime podcasts with caution. Time to step into the courtroom and examine the evidence…
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It will be the first UK broadcaster to bring video content to the streaming giant.
Heart Breakfast grew its weekly reach by 3.3% year on year, as host Jamie Theakston returned to the show in mid-January following a leave of absence to receive cancer treatment.
Commercial radio’s audience share expanded marginally in Q1, according to the latest Rajars, with Global maintaining mid-single-digit year-on-year growth.
Total share of digital listening rebounded from last quarter, growing 1.1 percentage points to 73.3%, according to the latest Rajar figures.
The latest Rajar figures indicated strength in smart speaker listening, growth at Global and an expansion in listening share for commercial radio against the BBC.
Apart from being a bulwark against fake news and lies, the BBC World Service is a valuable arm of British culture and influence around the world. Cutting funding will bring irreparable damage.
Dax Audio director Tom Streetley and strategy director Faye Trinquart showed how different digital audio environments and devices impact ad conversions.
The platform’s generative-AI ads tools will also be coming to the UK in Q2.
A new white paper highlights the rise in podcasts as well as the opportunities in new formats and advertising.