In the AOP’s third annual survey of digital publishers, consumer publishers signalled greater optimism for growth in audio and ecommerce compared with display advertising and sponsorships.
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The latest buoyant UK adspend figures show some strange trends that could have a profound influence on the future of advertising.
The music streaming platform has reported monthly active users and subscriber additions ahead of guidance in its latest earnings.
Redundancy, global conflicts and hybrid working are just some of the challenges that require refreshed training solutions — and it starts with better mental wellness.
Editor-in-chief Omar Oakes and reporter Ella Sagar were on the scene at The Year Ahead event to ask delegates: if you could wave a magic wand, what would you do to improve the media industry in the year ahead?
Marketing effectiveness best practice needs an evidence-based approach that uses a variety of measurement techniques, not relying on spurious digital metrics.
Heart Breakfast with Jamie Theakston and Amanda Holden, the top commercial breakfast programme, leapfrogged BBC Radio 1 in terms of weekly reach.
Audience for Ken Bruce’s show on Greatest Hits Radio ticked up in Q4 2023 to 3.8m, marginally narrowing the gap between the Bauer station and Bruce’s former employer, BBC Radio 2.
BBC Radio 2 saw weekly reach fall by over 1m as Global and Bauer stations continued to see growth, particularly the latter’s Greatest Hits Radio.
Smart speaker listening now accounts for 14.7% of total listening, as total digital listening now comprises a 72% share.