More Audio Site articles

VCCP Media sought to take advantage of last-minute Christmas shoppers via radio and OOH activations in London alongside national display and social activity.

A greater number of marketers cut spend in audio, video, OOH and publishing in Q4, according to the latest IPA Bellwether Report. 

The acquisition steps up competition with rival Global, which moved into OOH in 2018.

Commercial radio has been performing strongly, but it has hit back at two major BBC developments.

UK traditional ad revenue will grow more modestly, but overall market growth of 11.2% will put it behind just the US and France.

The BBC concluded its public interest process this week and the media regulator will now begin its own assessment.

At The Future of Media London, Bauer radio presenters Ken Bruce and Fleur East chatted about how technology has changed radio production and shared takeaways for leaders and career highlights.

A total of eight media owners presented their ideas to advertisers and agencies.

The newly promoted Jack Benjamin and outgoing editor-in-chief Omar Oakes discuss a flurry of updates about streaming service user numbers and how their ‘premium vs ad’ strategies are evolving.

Analysis: Spotify charged more to its increasingly sticky premium users, having announced large lay-offs that have reduced costs this year.