Home Interest is one of the few sectors to benefit from the current economic climate – with most of the titles in our analysis enjoying an increase in circulation compared with this time last year. The overall market has seen a positive 3.3% year on year upturn.
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The post-recession market seems to have had a huge impact on the Women’s Weekly magazine sector, with all but three titles in our analysis seeing their circulations fall over the year.
It is a tale of two business models in the Men’s Lifestyle sector, with free titles taking up the top two positions once again, while paid-for titles struggle to keep the pace.
Condé Nast’s Glamour still tops the Women’s Lifestyle sector with a total circulation of more than 500,000 copies, despite seeing a slight decline in sales over the year.
ABC figures for July to December 2010 show a fairly sorry picture for the consumer magazine market, with many paid-for titles posting declines.
Circulation figures showed a common year on year decrease across the board in today’s January 2011 ABC results.
RAJAR figures for Q4 2010 saw stand-out performances from a number of commercial radio stations, including talkSPORT and Kiss 100 FM.
BBC Radio 2 still has the highest number of national listeners following a rise this quarter (after two periods of suffering a drop in reach).
Digital radio put in a strong performance once again this quarter, posting substantial increases in weekly reach, listening hours and DAB set ownership.
Magic 105.4 held on to the top spot in London following a positive YoY increase in weekly reach (although it did see its reach fall 4.6% QoQ).