More Data Analysis articles

Circulation figures showed a common year on year decrease across the board in today’s January 2011 ABC results.

RAJAR figures for Q4 2010 saw stand-out performances from a number of commercial radio stations, including talkSPORT and Kiss 100 FM.

BBC Radio 2 still has the highest number of national listeners following a rise this quarter (after two periods of suffering a drop in reach).

Digital radio put in a strong performance once again this quarter, posting substantial increases in weekly reach, listening hours and DAB set ownership.

Magic 105.4 held on to the top spot in London following a positive YoY increase in weekly reach (although it did see its reach fall 4.6% QoQ).

Overall, national breakfast shows enjoyed a boost in listeners between October and December. BBC Radio 2’s Chris Evans show has retained Terry Wogan’s crown as the most popular way to wake up in the morning, with a weekly reach of 8.7 million listeners.

Commercial listening suffered a slight drop in Q4, with local commercial seeing a dip in figures. However, national commercial stations made a gain – up QoQ and YoY.

December was a good month for television, with an impressive set of viewing figures and increased revenues for all terrestrial channels.

The latest TV viewing round-up for the Christmas month, with new Top Programme data plus share in All Homes; Digital Homes and Sky v Freeview.

For the second time in twelve months, the UK’s online universe passed the 40 million mark, according to data released by online measurement company UKOM.